Social Media Solutions

Call it “thinking lazy”, or call it “thinking smart” – either way, the new social media tools blow my mind. Granted, I’m sure it’s not new by any stretch of the imagination, but now that I have finally figured out a way to tweet to four Twitter accounts, one Facebook account with three Facebook groups, all in one post – I feel like a genius.

Not to mention the fact that I can manage the analytics of all of the accounts, and any website – should I want to. I can also post to this blog (I’m not, but I could), and post to a whole group of social networks that people really don’t ever use.

I originally used Tweetdeck, which allowed me to post on my individual Facebook account, as well as my personal Twitter account. Twitter accounts are easy to post on, but when you try to add Facebook groups and pages into the mix – Tweetdeck still lags behind other programs. Don’t get me wrong, Tweetdeck is still my go to for just personal tweeting. However, after searching through multiple programs to find something that worked, I stumbled upon Hootsuite.

I know it’s not even close to something new, but it works. I never knew the program could post to groups as well as individual Twitter accounts, and more. It’s quite amazing actually. The program looks scary at first, but once you actually spend time and look through it – it’s amazing to use. So, basically, I still use Tweetdeck for my account, but have switched to Hootsuite. If you need a way to measure analytics of links you tweet/post on Facebook, and a way to easily post content in multiple places, it’s worth it.

There is a free plan that works alright, and there is a plan that costs around $6 a month and works even better. The best part about the pay plan is – collaboration. I can work with co-workers to post content from even more places.

Now, to find someone to collaborate with…

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Jon Lunceford is a sports media broadcaster and digital professional. Jon is a graduate of the University of Alabama school of journalism, and played football at Birmingham-Southern College. He has also won two AHSAA Football State Championships while at Homewood High School and was a two-time World Cyber Games Team USA representative. He currently hosts Primetime on WJOX 94.5 and runs the high school athletics site JoxPreps.